
Human Resources Solutions
Whats The Next Big Thing In HR Tech? Find Out At Pitchfest 2026
HR Tech’s Popular Startup Competition Returns with New Prize; Nominations for Second Annual HR Icons Close June 5
WEST PALM BEACH, Fla., May 19, 2026 (GLOBE NEWSWIRE) -- Set to take place October 20 – 22 at Mandalay Bay in Las Vegas, HR Tech is looking for the solutions, services, strategies, and teams shaping the future of work. Through two distinct programs, Pitchfest and HR Icons, the conference will showcase the intersection of technology and humans within the HR space and consider what that change means for the workplace.
Pitchfest 2026
Renowned for spotlighting the next generation of HR technologies, the annual Pitchfest returns in 2026, now with up to $40,000 in cash prizes, sponsored by CoAdvantage/PrimePay. Once the initial applications are in, a panel of experts will choose 30 companies to participate at HR Tech. Across the three preliminary rounds, ten companies will have three minutes to present to a live audience and two minutes to answer questions from the judges. Scoring will be based on a combination of judges’ votes (70 percent) and audience participation (30 percent). Each round will feature a unique set of judges from a range of HR technology backgrounds.
Two companies per round will advance to the final, scheduled for Thursday, October 22, where they will pitch again, this time for five minutes, with up to three minutes for questions. One of the program updates for 2026 is the addition of a new third-place prize, to be decided by audience vote. The rubric for first and second place remains the same. All winners benefit from unparalleled exposure to the HR technology community and endless bragging rights.
Applications for Pitchfest are now open to exhibiting startups. The deadline to submit is Thursday, August 20, 2026.
HR Icons 2026
For companies with 500 or more employees, HR Tech has seven award categories designed to celebrate their success:
- Best Workplace Culture
- Excellence in Change Management
- Excellence in Diversity, Equity & Inclusion
- Excellence in Employee Engagement
- Excellence in HR Tech Innovation and AI
- Excellence in Talent Strategy and Development
- Team of the Year: Excellence in HR Transformation
These awards are intended to honor the impact HR teams make, amplify employer brands, elevate the stories of these organizations and honor the HR community at HR Tech 2026. As part of this recognition, HR Tech and HR Executive will host the HR Icons Awards Evening on Monday, October 19, 2026, the night before the conference starts. The HR Icons Awards Evening will unveil the winners and honor leaders from across the industry.
Entry criteria and submission details for the HR Icons are available online. Nominations close on Friday, June 5, 2026.
“HR Tech is designed to help the HR community understand where the industry is going next,” said Katherine Childress, Senior Vice President, Exhibitions. “There are layers to that, including what HR teams are doing today and what technologies they are going to need to implement tomorrow. HR Icons and Pitchfest allow us to recognize the work of solution providers and practitioners and highlight it in a meaningful way. HR Tech is intended to be a hands-on experience for everyone involved, giving attendees the opportunity to see the market landscape and learn from one another in real-time.”
To join in shaping the future of work and be among the first to find out who wins Pitchfest and the HR Icons, register now for HR Tech 2026 by visiting https://www.hrtechnologyconference.com/register.
About HR Tech
HR Tech is the industry's premier event series showcasing breakthrough HR technologies, with its flagship U.S. conference serving as its cornerstone since 1997. HR Tech in the U.S. features the world's largest expo of innovative HR solutions, live product demonstrations and the industry’s preeminent startup competition. The HR Tech portfolio has expanded globally with additional annual events in Europe and Asia, creating a worldwide network of innovation hubs that shape the future of work.
HR Tech is part of the event arm of HR Executive, a prestigious global media company established in 1987 that delivers news, content and analysis of strategic HR trends to more than 220,000 subscribers worldwide. The synergy between the events and media channels enables the brands to create a comprehensive knowledge ecosystem that addresses all aspects of human resource management, establishing the organization as the definitive authority for visionary HR leaders. Visit www.HRTechConference.com to learn more.
CONTACT: Note to editors: Trademarks and registered trademarks referenced herein remain the property of their respective owners. Media Contact: Joe Sapienza The Devon Group joe@devonpr.com
Frequently Asked Questions
What are Pitchfest and HR Icons?
Pitchfest is an annual startup competition showcasing emerging HR technologies, offering up to $40,000 in cash prizes. HR Icons are awards designed to celebrate the success and impact of HR teams in companies with 500 or more employees across various categories.
When and where will the HR Tech conference take place?
The HR Tech conference is scheduled for October 20-22, 2026, at Mandalay Bay in Las Vegas.
Who can participate in Pitchfest or be nominated for HR Icons?
Pitchfest applications are open to exhibiting startups, with a submission deadline of August 20, 2026. HR Icons nominations are for companies with 500 or more employees, with nominations closing on June 5, 2026.
First published on Thu, May 21, 2026
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